Behaving Badly HQ
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BBHQ

BBHQ BBHQ BBHQ

We explore how work shapes people and create insights and tools 

that strengthen human coherence, vitality, and clarity. 

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The Meaning of "Behaving Badly"

What We Really Mean When We Say It

"Behaving badly" is the mix of workarounds, coping moves, protective habits, and shape-shifting people do to survive systems that don’t make sense. It’s not defiance. It’s survival. Humans are doing their best inside structures that weren’t designed for their full, alive, coherent selves.

 
So when we say “behaving badly better,” we mean people seeing what’s really going on, noticing how it affects individuals and the workplace, and choosing actions that reflect who we are at the core. 

Reclaiming the Human Side of Work

We are a satirical research and publishing studio exploring the absurdity of modern work.


We examine behaviours, systems, and tensions that shape modern work and living. Through stories, reports, and research, we turn workplace absurdities into practical insights to help people reconnect with themselves and each other.

Find out more

What We Do

See what’s really going on at work.

We help people see the real forces shaping how work feels - the pressures, rituals, unspoken expectations, and everyday shape-shifting that quietly influence how humans show up. When you can name what’s happening around you, you can finally understand what’s happening inside you. 


We combine humour, behavioural science, and real-world field research from our Bureau of Behaving Badly to reveal:

 

  • why people act the way they do 
  • how systems create absurd behaviour 
  • where teams fracture or flourish 
  • and how humans reconnect with what matters
     

Our work blends research, storytelling, and leadership labs that bring people together to see clearly, think critically, and laugh honestly. It’s clarity with levity. Insight wrapped in humanity.

Restore clarity and coherence

We help people regain their internal footing through reflection, clarity, and intentional practice. When you can see the forces shaping your behaviour, you can stop shape-shifting on autopilot and start choosing actions that reflect who you are at your core. It’s about coherence, not perfection, and making small shifts that restore energy, steadiness, and presence. 

 

Our labs, workshops, and applied tools use humour, human-systems insight, and practical reflection to help people reconnect with themselves, think clearly, and rebuild what performance culture quietly erodes.

Apply insight to spark change.

When people understand the patterns shaping their behaviour, they create workplaces that make more sense for everyone. We translate insight into practical shifts - in norms, communication, expectations, and everyday habits, so culture change becomes something humans can actually feel, not just talk about. 


Through BB Publishing and the Behaving Badly Institute, we turn investigations into tools, reports, labs, and real-world learning experiences that spark clearer conversations, healthier teams, and human-first leadership.

Visit BB Publishing

Read our First Field Tale

Who Ate My Muffin?

Start your BBHQ journey with our first Field Tale. 

A true story disguised as a modern parable about reactivity, trust, 

and the tiny misunderstandings that send teams spiraling.

It’s a quick, witty read and it’s free for subscribers.


Subscribe to get instant access to the Advance Edition.

Read the Tale

Subscribe to The Deep Dive

Join our circle of curious humans exploring why we behave the way we do at work and how to do better. Each edition blends satire and insight from Behaving Badly HQ, helping you laugh, reflect, and evolve.

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The Bureau of Behaving Badly

Vancouver, BC, Canada

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BBHQ™ and Behaving Badly HQ™ are trademarks of The InSpark! Group. 

All rights reserved. © 2025 

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