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Our Approach

Humans are navigating modern work with outdated scaffolding, no operating system, and broken architecture.

 No wonder everyone feels off-balance.

Modern work changes faster than humans can make sense of it.
People aren’t failing. The structures around them are.

At BBHQ, we study how people lose orientation under pressure, how systems quietly distort behavior, and what helps people regain coherence in the middle of complexity.


We combine humor, human development, systems thinking, and real-world investigation to reveal what’s actually shaping behavior at work — and how people can restore clarity, coherence, and direction in environments that won’t stop shifting.


BBHQ provides the scaffolding, operating logic, and architecture people need to think clearly, act intentionally, and stay grounded inside the modern workplace.

The Why & The Gap

Why modern humans feel disoriented

   Work is accelerating faster than earlier generations ever had to navigate.
People are being asked to interpret contradiction, instability, 

and AI-driven speed without the internal support structures 

that used to help humans make sense of things.


Their meaning-making bandwidth is stretched.
Their orientation system is overloaded.


This disorientation shows up across three layers of coherence:


Individual Coherence

Confusion about who to be, emotional overload, decision

and role-switching fatigue, fragmented identity under pressure.


Relational Coherence

Erosion of trust, misread signals, communication distortion, 

conflicting expectations, “performing togetherness.”


Organizational Coherence

Misaligned roles, incoherent processes, contradictory norms, 

chaotic signals, and systems that generate confusion not clarity.


This creates the familiar internal soundtrack:
“I can’t keep up. I can’t see what’s happening. I can’t find my footing.”

It’s not personal failure.

The real problem: missing supports

 Most people aren’t struggling (aka "bad behaviour") 

because they’re incapable. They’re struggling because modern work demands capacities humans were never taught to develop, inside structures that provide no support for doing so.


1. No internal operating system

No way to interpret contradictions, pressure, or competing demands 

in a coherent, grounded way.


2. No developmental scaffolding

No structure that helps people grow the adaptive capacities 

today’s work requires.


3. No human-centered architecture

No shared design for how teams orient, decide, relate, 

distribute attention, or function together.


These missing supports shape overwhelm, fragmentation, 

and the everyday absurdity we all recognize in ourselves and others.


The good news: all three are learnable skills.


This is where The Reclaim Method comes in.

The Reclaim Method

A Practical Approach to Restoring Coherence

A research-backed approach, The Reclaim Method is a learnable system that helps you regain coherence at every level of work:


  • in yourself (clarity and steadiness),  
  • in your relationships (cleaner communication and fewer misfires),  
  • and across your team or organization (alignment, direction, and shared understanding).

The Four Adaptive Capacities

These capacities help people interpret complexity, make grounded decisions, and stay oriented in environments of constant change.  

 

1. Coherence Intelligence (CQ)™

Ability to stay aligned, grounded, and centered while navigating competing demands.

2. Choice Intelligence

Ability to pause, reflect, and select intentional responses instead of default reactions.


3. Context Intelligence

Ability to read systems, signals, power dynamics, and the environment accurately.


4. Adaptive Intelligence

Ability to adjust actions and strategies in response to changing conditions without losing integrity. 


Radical Reflection™: The Daily Practice of the Reclaim Method

Radical Reflection is the core orientation loop that trains the four adaptive capacities. It teaches people how to:  


  • slow internal noise
  • separate signal from pressure 
  • interpret conflicting inputs 
  • reconnect with what matters 
  • choose coherent action 
  • recover after overwhelm 
  • navigate complexity without self-erasure  


It is the practice rom theory that turns coherence into real-time skills you can use every day.

The Academic Lenses Behind Our Work

Integral theory, developmental psychology + systems thinking

BHQ’s work is grounded in several research traditions that explain how humans interpret, navigate, and adapt to complexity. These include integral theory, adult developmental psychology, systems thinking, cognitive science, expressive-arts based learning, and evolutionary anthropology.


Together, these lenses help us understand how people make meaning, how environments shape behavior, and why modern work often exceeds the adaptive capacities people were never taught to build.


Why these lenses matter

They let us map what’s actually happening beneath the surface so people can restore clarity, coherence, and grounded decision making in environments that pull them in competing directions.

And this is where BBHQ’s work becomes different.


How BBHQ Investigates Modern Work

At BBHQ, we investigate the system beneath the symptoms.


Our research, stories, and field reports look at how:

  • environments shape people’s internal states 
  • context collapses or restores clarity 
  • people shift under pressure 
  • systems distort signals 
  • coherence is lost or regained in real time 
  • humour exposes what data alone cannot
     

Our satirical lens isn’t entertainment.
It’s a diagnostic tool that reveals the hidden logic behind modern work behavior.

Our Frameworks

 The Reclaim Method is supported by several practical models 

that help people understand and navigate modern work with more clarity and confidence. 

Coherence Compass™

Coherence is the state where identity, context, and behavior 

come into alignment. The Compass helps people read their inner 

and outer signals so they can navigate modern work with clarity, 

and a grounded sense of direction.

Four Capacities Model™

 Our signature model for understanding coherence. 

Core, Clarity, Capacity, and Congruence work together to show what pulls people off center and how they can restore alignment in real time. 

Identity Map™

  The Identity Map reveals the parts of self that lead, adapt, protect, 

or quiet under pressure. It helps people see their internal patterns clearly 

so they can reconnect with their core identity 

and navigate with more intention. 

Coherence Continuum™

 Coherence shifts moment to moment. The Continuum shows how people move between Stable, Adaptive, and Fragmented states and helps them respond with greater awareness, clarity, and choice. 

 

Together, these frameworks form the foundation of the BBHQ approach.

They give people the language, maps, and tools they need to understand themselves more deeply and move through modern work with greater clarity and confidence.


If you’re exploring how BBHQ’s work could support you or your organization, 

we’d love to talk.

Start the Conversation

BBHQ™ and Behaving Badly HQ™ are trademarks of The InSpark! Group Inc. 

All rights reserved. © 2025 

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